Since 1989, the Nordic Swan Ecolabel has supported and guided consumers and producers in becoming more environmentally conscious. The goal is to reduce the overall environmental impact of production and consumption as much as possible. As Ragnar Unge, Chairman of Nordic Ecolabelling Board of Directors say, ”We see that the work of the Nordic Swan Ecolabel aligns with many of the global sustainability goals. We want to help companies, buyers, and consumers to contribute to meeting the goals by producing and prioritising products carrying the Nordic Swan”. ASAP is a part of the transformation to a next generation ecolabel, to educate and inspire tomorrow's sustainability leaders!

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